We're in the midst of digital content overload as we have more channels and types of content to consume than ever before. I'm asked almost weekly by brands and entrepreneurs which should they create, a video blog or podcast. This question is an interesting one as I've been a podcast host for 4 years and currently host two podcasts while also being an evangelist for live video creating over 1800 live streams in the last 2 years. You could say I'm stuck in the middle as the recording of this podcast is also live streamed on Facebook Live and Periscope before being stripped from the video and uploaded as a podcast. To answer this question I took to the app Anchor.FM which recently added a new feature allowing it's users to upload episodes they create on Anchor to a podcast available in Apple Podcasts and Google Play with the push of one button. This feature is exciting as creating podcasts has always been a painful process especially for those that aren't technology savvy. Beyond being able to push one button and upload a podcast, the idea of including listeners soundbites, what Anchor calls "Call-ins", makes Anchor the best option for creating what I call participatory content. Why is this important? You'll have to listen to this episode to find out. Questions answered during this show: Vlog Video Blog vs Podcasting? Why do I live stream the recording of my podcast on Facebook Live & Periscope? How to measure success of a vlog vs podcast? What is Anchor.FM and what value does it provide? What is the future of content marketing for brands and entrepreneurs? Follow Brian Fanzo @iSocialFanz on Anchor at www.Anchor.FM/iSocialFanz Listen to the Anchor clips played in this episode here:https://t.co/k9BWtcqzOA Special Anchor Call-In included from Avie Uniglicht, Follow him on Twitter & Anchor! FOMOfanz Sponsors: FREE Small Business Dashboard 9 Spokes: 9 Spokes You can signup for FREE and check out their small business smart dashboard by simply going to http://9spokes.fomofanz.live Watch my 2 minute video introduction to the tool and how you sign up here: https://www.facebook.com/iSocialFanz/videos/813937512087376/ Links for the show & the Host: As always you can listen to the show on any of the podcast apps and make sure to follow the host Brian Fanzo better known as@iSocialFanz on both Facebook Live & Periscope so you can watch the shows LIVE each week. Brian Fanzo Speaker Site: http://www.iSocialFanz.com/Speaker iSocialFanz on Social Media: Snapchat: iSocialFanz Instagram: iSocialFanz Facebook: iSocialFanz Twitter: @iSocialFanz Periscope: www.Periscope.TV/iSocialFanz --- F.O.M.O. = Fear Of Missing Out FOMO Fanz Show Information: www.FOMOfanz.Live Brian Fanzo @iSocailFanz - www.iSocialFanz.com Sponsor requests email: Fanzo@iSocialFanz.com Hire Brian Fanzo - Millennial Keynote Speaker and Event Host: If you're interested in having me speak at your event or create a workshop for your company please email me at Fanzo@iSocialFanz.com and make sure to visit www.iSocialFanz.com/Speaker to check out my latest keynotes and calendar of events I'm attending in 2017.